CALI LOVE w DJ RHETTMATIC

Mr. E and Fran Boogie present

CALI LOVE
The Fresh Coast Experience
with DJ RHETTMATIC

On Saturday, June 18th we would like to invite you all to come spread CALI LOVE at SOM with DJs representin’ San Francisco and Los Angeles. DJs MR.E and BOOGIE BROWN on the decks reppin’ for the Bay and guest DJ from Los Angeles, representing the World Famous Beat Junkies, DJ RHETTMATIC.

CALI LOVE is spreading love from the Bay to LA and LA to the Bay, not just on a musical level but a social level. There is not rivalry in music – as we see it, music is universal. Expect to hear music from the The Pharcyde, N.W.A., Dilated Peoples, Snoop Dog to music from Nor Cal artists such as Souls of Mischief, Goapele, Too Short and San Quinn. With that said we intend on giving you the best of both worlds. We often forget that we all represent the Golden State only separated by a few hundred miles. It’s not where you are from, it’s where you’re at…CALIFORNIA. So let’s celebrate that CALI LOVE. From Northern to Southern California, love is the message!

This is a night of appreciation and celebration. 3 dope DJs, droppin’ nothing but the fresh shit…West Coast shit…the Fresh Coast experience.

A major force behind the creation of Southern California’s first turntable band, the Beat Junkies, is a multi-faceted musician known to the world as DJ Rhettmatic. Born Nazareth Nirza, his artistic contributions to the music industry have placed him, along with his fellow members of the Beat Junkie crew, at the top of the DJ universe. Possessing unstoppable visions of excelling in this art form, Rhettmatic unites music enthusiasts around the world by sharing his unparalleled skills and talent. His personal discography of musical achievements presents a host of successful accomplishments, and by applying his creativity and dedication, his record of ingenious masterworks will continue to grow.

Rhettmatic began his DJ career in 1983, with Double Platinum, a DJ group based out of Cerritos, CA. As one of the original members of the Beat Junkie crew, he played a major role in introducing Southern California’s first turntable band to global audiences. Rhettmatic’s unique style encompasses the many elements of a multifaceted Hip Hop DJ. As an accomplished scratch musician, as well as an explosive party/club DJ, Rhettmatic demonstrates his versatility by using the turntable as his musical instrument. His talent and musical expertise also extends into the realm of producing beats that helped him earn recognition and rewards well deserved. Citing a number of distinguished influences, Rhettmatic credits those individuals that greatly impacted the Hip Hop/DJ culture as honorable talent who helped shape his musical style. Inspiration derives from a spectrum of legends, including Grandmaster Flash, Jazzy Jeff, Joe Cooley, the now defunct Invisibl Skratch Piklz, and the X-ecutioners. Rhettmatic highly acknowledges fellow Beat Junkie member, DJ Curse, as his leading mentor. As Curse shared his turntable exhibition, involving scratches and other DJ techniques, Rhettmatic’s interest in the DJ art form leaped, allowing him to take hold of his musical passion and succeed. Viewing a live performance of “Rock It” by Herbie Hancock featuring Grandmixer DST on Saturday Night Live also serves as a major driving factor in motivating Rhettmatic to set his place in music history. Rhettmatic not only applies the skills and techniques of his DJ influences to his individual compositions. He also dives into a pool of other musical genres, which feed him valuable sources of motivation. His collection of Soul and old school R&B, including James Brown and Prince, exemplify Rhettmatic’s draw towards funky grooves. Jazz supremes such as John Coltrane and Bob James, as well as masterful Rock composers, including The Beatles and Steely Dan, also enrich his musical style and creative arrangements. Rhettmatic also helped founded and is the Dj/Producer for the LA based Underground Hip Hop Super Group, the Visionaries in 1994.

Rhettmatic seized numerous triumphs both as a musical performer and as a creative genius. He claimed the titles of Disco Mixing Club (DMC) West Coast Champion (1996) & International Turntablist Federation (ITF) 2x Team World Champion (1997/1998 w/ Babu, J.Rocc, & Melo-D)….Rhettmatic’s innovations produce a boundless list of prized accomplishments. He has worked with almost everyone in the Hip Hop community, with the likes of Peanut Butter Wolf, Talib Kweli, Madlib, Cypress Hill, Dj Premier, and just recently, Aftermath’s Bishop Lamont. His musical masterpieces include “E=MC5” by Key Kool & Rhettmatic featuring Ras Kass, LMNO, Voodoo, and Meen Green, & “From The Ground Up” b/w “Ubiquity” by The Associates featuring LMNO & Key Kool of the Visionaries, Rakaa Iriscience & Evidence of Dilated Peoples, and Divine Styler. Just recently of Dec. 05, Rhettmatic had the honor of being the late great J Dilla’s tour show DJ in Europe, for his last tour ever, along w/ fellow Detroiters, Frank N Dank & Phat Kat. Rhettmatic ended up doing half of the production on the new Visionaries album titled “We Are The Ones”, on Up Above Records. He did scratches for Talib Kweli’s new album, “Eardrum”, made mixtapes & podcast mixes for Ghostface Killah, Guilty Simpson, and Stones Throw Records. He has also finished producing some tracks for OhNo & Roc C (Stones Throw), Aloe Blacc (Stones Throw) , Prince Po (Organized Konfusion), Pigeon John (Quanuum), RBX (The Dogg Pound), Noelle Scaggs of The Rebirth & the legendary Percee P. Currently, he is working on several projects, which he plans to release this year: the Crown Royale album with Michigan’s wordsmith – Buff1, a Dj/Percussionist show/mixtape project with the one & only Eric Bobo of Cypress Hill, & a joint project with the legendary Cali MC, Ras Kass called “A.D.I.D.A.S.”. He will be also working on a producers’ album with J-Rawls of the Lone Catalysts, which will combine both their talents as producers and will featured guests like Rene Neufville of Zhane, Trek Life, and Supastition. (via mixcrate.com)
http://www.mixcrate.com/rhettmatic

Web site:

* http://www.twitter.com/rhettmatic
* http://www.myspace.com/rhettmatic

+along with DJs+

MR.E | Papalote Hi-Fi
@papalote415
http://www.mixcrate.com/papalote415

BOOGIE BROWN | Get Live SF & The Formula
@djboogiebrown
http://www.mixcrate.com/djboogiebrown

+hosted by+

LA transplant since 2000

FRAN BOOGIE

Viva La Hip Hop